A purpose-driven work culture unlocks people’s potential

The creation of a positive workplace culture encourages employees to think critically, take ownership of their work, and collaborate to achieve the organisation’s goals. It also fosters a sense of belonging and pride in the workplace among employees, thus leading to higher job satisfaction and productivity.

At US-based biopharmaceutical company Amgen, there is an acknowledgement that an organisation could maximise its potential if employees find meaning in their work and feel their diverse talents are recognised. Particularly in Asia where the region’s workforces are more diverse, it is critical for organisations to prioritise creating strong value and purpose-driven work cultures in 2023, suggested Kara Cheung, General Manager, Hong Kong and Macau, Amgen.

“A strong organisations identity will be more important than ever, with the pandemic reshaping the nature of work, work preferences and values.” – Kara Cheung, General Manager, Hong Kong and Macau, Amgen

She told HRM Asia, “A strong organisational identity will be more important than ever, with the pandemic reshaping the nature of work, work preferences and values. In Hong Kong, this rings particularly true, as a hectic work culture can adversely affect the retention of good talent across industries.”

It is Amgen’s core mission to serve patients and empower its employees with flexibility so that they can optimise how they provide care to patients, when they do it, and where they choose to work. This, Cheung, explained, enables Amgen to maximise the impact and reach of its products and lifesaving therapies.

“In short, organisations are recognising the value in building work cultures that are grounded in strong values and imbued with a shared purpose. I believe these efforts will ultimately reap large benefits for both employers and employees,” she concluded.