PropertyGuru names Helen Snowball as new CPO

Online property portal PropertyGuru has appointed Helen Snowball as its new Chief People Officer to lead the people and culture function, manage the full scope of HR functions, and support the organisation’s next phase of growth in South-East Asia with a focus on employee experience and talent management.

She will be part of the Group Leadership Team and will report to Hari V. Krishnan, CEO and Managing Director of PropertyGuru.

Snowball brings with her more than two decades of experience in HR, sales, and commercial, having held various leadership roles in global organisations. Her previous role was Global Head of People Solutions and Experience at Jones Lang LaSalle in Singapore, where she led the formation of a new global employee experience function, implemented a new digital HR experience, and drove initiatives that enhanced employee experience.

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At PropertyGuru, she will provide strategic direction and expertise for all things related to team and talent, with a particular focus on taking forward the culture of trust that PropertyGuru aspires to deliver to its team. In addition, she will champion an equitable workplace as a driving force behind the organisation’s success.

She said, “My focus will be to foster an amazing culture the organisation has built and enable employees to bring their best selves to work each day. I look forward to working with the diverse and highly skilled Gurus across South-East Asia to strengthen PropertyGuru’s position as an employer of choice for top talent.”