Indonesia backs tech adoption by MSMEs

Digital transformation is critical for micro, small and medium enterprises (MSMEs) in Indonesia to improve efficiency and business development.
By: | August 16, 2022

The Indonesian government is pushing for MSMEs to adopt digital technology, in hopes that this would help make businesses resilient.

With rapid developments in the digital economy, digital transformation has become a requirement for MSMEs to improve efficiency and business development, said Airlangga Hartarto, Indonesia’s Coordinating Minister for Economic Affairs, reports Antara.

“With regard to licensing and research, the government can facilitate this, including with halal certification, which should be free for MSMEs,” he added.

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The government is also pursuing various initiatives and policies to build and support MSMEs. These include the Proudly Made in Indonesia Programme, which pushes MSMEs to market their products through e-commerce.

“Until May 2022, the percentage of MSMEs in [the digital space] had reached 63.7% of the total target of digitising 30 million MSMEs, or reached 29.8% of the total number of MSMEs,” said the minister.