Isao Sekiguchi to lead Nissan’s business transformation in ASEAN

In his new role, Sekiguchi will oversee Nissan’s business performance and brand development in South-East Asia.

Nissan has promoted Isao Sekiguchi to the position of ASEAN President, where he will oversee the Japanese automaker’s operations in the region under the Nissan Ambition 2030, a long-term vision for empowering mobility and beyond.

Sekiguchi will also continue his role as President of Nissan Motor Thailand, and will oversee Nissan’s business performance and brand development in 22 markets, including the ten ASEAN member states. He will also manage all of Nissan’s functions in ASEAN and be responsible for driving Nissan’s growth strategy in the region.

Sekiguchi joined Nissan in 2014 as Managing Director for Nissan North Africa and Egypt and has served as President Director of Nissan Motor Indonesia since 2018.

In his new role, which takes effect on 1 April 2023, Sekiguchi will report to Junichi Endo, SVP, Marketing and Sales, Japan-ASEAN, Nissan Motor, who said, “We are confident that Sekiguchi-san will lead our ASEAN business to sustainable and profitable growth with his deep understanding of the ASEAN markets and his proven leadership. Nissan aims to continue providing value beyond mobility to customers and society in this region, as well as to lay a solid foundation for long-term growth.”

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