Paessler names new leaders to boost APAC and Americas growth

Paessler has announced the appointments of Tobias Jaenchen as Vice President Asia-Pacific and Americas, and Manuela Roth as Global Channel and Key Account Manager. These leadership appointments are aimed at driving continued business momentum and generating new revenue opportunities across Asia-Pacific and ensure Paessler continues to enhance customer value and support its channel ecosystem with agility and innovation at the core.

Jaenchen will focus on developing sales strategy, organisation, and processes in both Asia-Pacific and the Americas region. He will work with the existing Asia-Pacific customers to help them achieve their IT, operational technology (OT), and the Internet of Things (IoT) monitoring goals along with continuously developing business areas, customer segments, and partnerships in existing and new markets.

Roth will be responsible for accelerating sales and building strategic relationships with Paessler’s channel partners and cross-regional accounts. With over 20 years of experience in key account management, business development, and global channel management, she will play a vital role in the growth of Paessler’s channel business for Paessler PRTG networking monitoring solution, including special Industrial IoT (IIoT) solutions for industrial environments expected in 2023.

Helmut Binder, CEO of Paessler, said, “We are excited to welcome Tobias and Manuela to our team and their combined expertise will be invaluable as we continue to expand our reach and offerings across Asia-Pacific. Our customers find themselves at the intersection of new demands and rapid growth in their IT, OT, and IoT environments and these appointments couldn’t have come at a better time.”