Mismatch in sustainable and digitalisation strategies in Singapore

While sustainability and digital transformation are high priorities for organisations, treating them as separate silos is impacting business performance.
By: | July 7, 2023

Sustainability practices and digital transformation initiatives are not in alignment or seen as intertwined across organisations in Singapore, resulting in ineffective sustainability strategies.

While 58% of organisations in Singapore see sustainability as their top business priority, followed by digital transformation (55%), they tend to approach sustainability and digital transformation as separate silos, leading to ineffective results, according to a new report by Paesslar titled Keeping Watch: Monitoring Your Path to Sustainable IT.

Only 58% of organisations have a sustainability IT strategy in place, as many do not have the resources or knowledge to develop a sustainability framework, clearly highlighting a disconnect between the engaged sustainability practices and their digital transformation journeys.

The top barriers to adopting sustainability practices in Singapore were identified as balancing the ESG metrics with growth targets (65%), and lack of measuring ROI (53%), lack of clarity from government bodies (48%) and cost of deployment to business (43%).

READ MORE: Held hostage: Ransomware attacks a test of leadership, not technology

Felix Berndt, Regional Sales Manager of Asia Pacific at Paessler, said, “Many businesses see sustainability and profitability as a contradiction, but when the right values are measured, it results in cost efficiency and a competitive lead. It is imperative to build a robust IT strategy, a digital transformation strategy and develop a sustainability framework that are all integrated in a comprehensive IT monitoring framework. Bridging the gap between digital transformation and sustainability to make data-based decisions can result in resource optimisation and bring economic benefits for businesses.”